THE COCA-COLA COMPANY WILL NOW CANCEL VANILLA COKE, IN ORDER TO BE MORE WOKE AND LESS WHITE.2/22/2021
Coca-Cola, which is facing mounting backlash from conservatives online, has responded to allegations of anti-white rhetoric after an internal whistleblower leaked screenshots of diversity training materials that encourages staff to "try to be less white."
"Our Better Together global learning curriculum is part of a learning plan to help build an inclusive workplace," a spokesperson from the company said in a statement. "It is comprised of a number of short vignettes, each a few minutes long. The training includes access to LinkedIn Learning on a variety of topics, including on diversity, equity and inclusion." The company was referring to a YouTube video shared online by Borysenko, during which she discusses and displays screenshots from the LinkedIn training course by American best seller Robin DiAngelo (White Fragility).
Antiracism training has become a divisive topic in America. In the wake of George Floyd's death, liberals and progressives have ramped up efforts to address systemic racism and view such training as necessary. Proponents of critical race theory have called for white people to acknowledge the advantages of being white for a more equitable society and have put increased pressure on large corporations, like Coca-Cola, to promote and mandate these materials within their organizations. "Do we feel pressure, from the culture, to embrace this training? Of course we do", said the spokesperson we spoke with from Coca-Cola. "We have an obligation to virtue-signal and express our genuine and unwavering support for oppressed people groups. It is very important to us, as a company which continues to gain extreme wealth from Capitalism, to showcase the systemic and racist inequities within the American economic power structures today." When pressed on the reality of anti-racism and critical race theory having deep connections to Marxism and anti-capitalism philosophies, Coke's spokesperson said: "We understand how this can be seen as problematic for a company as big as ours. For over a hundred years, Coca-Cola has been able to use our immense wealth to shutdown smaller companies who have tried to encroach on our global beverage market. However, we also understand the power we hold, as the world's number one beverage company, to manipulate people with clever marketing. If we can shift the focus off our incalculable wealth and power onto a different group of oppressors, it will be advantageous to our overall business model and goals. In essence, this is really nothing more than philosophical slight of hand. If you convince an oppressed people group that you are on their side, then they will naturally stop looking at you as the oppressor and may even go so far as to help you further the very real gap in wealth distribution that already exists. It's simple and settled science, really." |